{"id":218468,"date":"2026-10-19T14:51:38","date_gmt":"2026-10-19T20:51:38","guid":{"rendered":"https:\/\/errr-magazine.com\/?p=218468"},"modified":"2026-10-19T14:57:26","modified_gmt":"2026-10-19T20:57:26","slug":"el-trapo","status":"publish","type":"post","link":"https:\/\/errr-magazine.com\/english\/el-trapo\/","title":{"rendered":"El Trapo"},"content":{"rendered":"

H\u00e9ctor Serna, Sebastian Gaspar, Fabiola Montes<\/p>\n\n\n

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\u00bfC\u00f3mo naci\u00f3 El Trapo y qu\u00e9 lo hizo diferente desde el principio?<\/strong>
El Trapo<\/strong><\/a> naci\u00f3 ante la falta de espacios en Puebla donde los dise\u00f1adores pudieran presentar su trabajo. Desde el inicio lo pensamos como un proyecto de dise\u00f1adores para dise\u00f1adores: conocemos de primera mano las necesidades creativas de un artista.<\/p>\n\n\n\n

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\u00bfQu\u00e9 parte del d\u00eda, del espacio o del proceso creativo disfrutan m\u00e1s quienes trabajan en El Trapo?<\/strong>
Todo el proceso creativo, porque abarca muchas \u00e1reas: la planeaci\u00f3n del evento, la b\u00fasqueda de sedes, la creaci\u00f3n de la campa\u00f1a y, finalmente, el d\u00eda del evento. Hacer El Trapo es un trabajo multidisciplinario que intentamos disfrutar de principio a fin y del que siempre aprendemos much\u00edsimo.<\/p>\n\n\n\n

Para esta octava edici\u00f3n sumamos a BELMOND STUDIO<\/strong><\/a> como responsable del concepto, la comunicaci\u00f3n y el marketing, lo que nos ha permitido contar nuestra historia con una visi\u00f3n m\u00e1s clara y llevarla a nuevos p\u00fablicos.<\/p>\n\n\n\n

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If someone is coming in for the first time, what should they not miss?<\/strong>
La sensaci\u00f3n de comunidad. En El Trapo se re\u00fane gente que crea, vive y consume dise\u00f1o, en un espacio al que por fin siente que pertenece.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

What has been an interesting challenge that has made you rethink something about the project?<\/strong>
En trece a\u00f1os hemos realizado siete ediciones, y el mayor reto ha sido la incertidumbre ante lo que nadie puede controlar. En 2017 cancelamos por el sismo que sacudi\u00f3 Puebla, y de 2020 a 2022 no hubo evento por la pandemia. Eso nos oblig\u00f3 a replantear la log\u00edstica y a explorar nuevas formas de exhibir las creaciones a trav\u00e9s de medios digitales. Tambi\u00e9n nos ense\u00f1\u00f3 a no dar nada por hecho.<\/p>\n\n\n\n

Por eso llegar a la octava edici\u00f3n, el pr\u00f3ximo 12 de noviembre en el Museo Internacional del Barroco<\/strong><\/a>, Puebla, tiene un significado especial.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

What influence, idea, or reference continues to shape the way you work today?<\/strong>
Seguir dando a los creadores un espacio accesible para mostrar el talento art\u00edstico y creativo de la regi\u00f3n, un lugar que los ayude a crecer como dise\u00f1adores, empresarios, creativos y negocios.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

What place, project, or person has inspired you recently and why?<\/strong>
El trabajo de los dise\u00f1adores y artistas poblanos. Son ellos quienes nos impulsan a seguir haciendo nuevas ediciones.<\/p>\n\n\n\n

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If your space could invite someone to collaborate for a day, who would it be and what would you do together?<\/strong>
Invitar\u00edamos a un dise\u00f1ador con una gran trayectoria que pudiera compartirnos su historia y sus conocimientos. Pensando en grande, alguien como Daniel Roseberry<\/strong><\/a> from Schiaparelli<\/strong><\/a>, or Alessandro Michele<\/strong><\/a> from Gucci<\/strong><\/a>: una visi\u00f3n global que nos aporte en lo creativo y art\u00edstico, pero tambi\u00e9n en tendencias y negocio.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Is there an object, corner or detail of the place that has a story that few people know?<\/strong>
Muy pocos saben que la primera edici\u00f3n de El Trapo se realiz\u00f3 en una funeraria, dentro del mausoleo de Valle de los \u00c1ngeles, que tambi\u00e9n funciona como galer\u00eda de arte. Muchos asistentes ni siquiera lo notaron hasta que alguien se los mencion\u00f3. Fue la primera empresa que crey\u00f3 en nosotros, y nos encant\u00f3 la idea de hacer algo distinto, incluso disruptivo.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Si El Trapo fuera una ciudad, un libro o un disco, \u00bfcu\u00e1l ser\u00eda y por qu\u00e9?<\/strong>
El tiempo entre costuras<\/em>, de Mar\u00eda Due\u00f1as, por la aventura llena de emociones y contratiempos que implica ser dise\u00f1ador, crear un evento de moda y seguir perseverando aun en tiempos dif\u00edciles.<\/p>\n\n\n\n

<\/div>\n\n\n\n
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\"\"<\/figure>\n<\/div>\n<\/div>\n\n\n\n
\n

H\u00e9ctor Serna, Sebastian Gaspar, Fabiola Montes
<\/strong>Socios fundadores de El Trapo
Talleres \u2022 Conferencias \u2022 Masterclasses
Puebla, M\u00e9xico
<\/em>instagram.com\/eltrapo.mx<\/a><\/p>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"

Muy pocos saben que la primera edici\u00f3n de El Trapo se realiz\u00f3 en una funeraria, dentro del mausoleo de Valle de los \u00c1ngeles, que tambi\u00e9n funciona como galer\u00eda de arte. Muchos asistentes ni siquiera lo notaron hasta que alguien se los mencion\u00f3. Fue la primera empresa que crey\u00f3 en nosotros, y nos encant\u00f3 la idea de hacer algo distinto, incluso disruptivo.<\/p>","protected":false},"author":2641,"featured_media":218470,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"posts-nuevo","format":"standard","meta":{"_acf_changed":false,"cybocfi_hide_featured_image":"","_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[17849],"tags":[17878],"class_list":["post-218468","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interviews","tag-puebla"],"acf":[],"mb":[],"yoast_head":"\nEl Trapo - ERRR MAGAZINE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/errr-magazine.com\/english\/el-trapo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El Trapo - ERRR MAGAZINE\" \/>\n<meta property=\"og:description\" content=\"Muy pocos saben que la primera edici\u00f3n de El Trapo se realiz\u00f3 en una funeraria, dentro del mausoleo de Valle de los \u00c1ngeles, que tambi\u00e9n funciona como galer\u00eda de arte. 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