{"id":218135,"date":"2026-09-24T10:24:05","date_gmt":"2026-09-24T16:24:05","guid":{"rendered":"https:\/\/errr-magazine.com\/?p=218135"},"modified":"2026-09-24T10:24:10","modified_gmt":"2026-09-24T16:24:10","slug":"memory-prize","status":"publish","type":"post","link":"https:\/\/errr-magazine.com\/english\/memory-prize\/","title":{"rendered":"Memory Prize"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Max Helgemo<\/p>\n\n\n<figure class=\"wp-block-post-featured-image\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1500\" height=\"2000\" data-src=\"https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/09\/IMG_0778-2.jpg?resize=1500%2C2000&#038;ssl=1\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image lazyload\" alt=\"\" style=\"--smush-placeholder-width: 1500px; --smush-placeholder-aspect-ratio: 1500\/2000;object-fit:cover;\" data-srcset=\"https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/09\/IMG_0778-2.jpg?w=1500&amp;ssl=1 1500w, https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/09\/IMG_0778-2.jpg?resize=225%2C300&amp;ssl=1 225w, https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/09\/IMG_0778-2.jpg?resize=768%2C1024&amp;ssl=1 768w, https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/09\/IMG_0778-2.jpg?resize=1152%2C1536&amp;ssl=1 1152w, https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/09\/IMG_0778-2.jpg?resize=9%2C12&amp;ssl=1 9w\" data-sizes=\"(max-width: 1000px) 100vw, 1000px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/figure>\n\n\n<p class=\"wp-block-paragraph\"><strong>Was there any obsession, fixed idea, or image that guided the album&#8217;s creative process, even if it isn&#8217;t immediately apparent to the listener?<\/strong><br>I would say that was more so revealed through the process of making it. Something blue came up early, and then I tried my best to figure out what that was.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>What was the process of deciding which songs would and wouldn&#8217;t be part of the album?<br><\/strong>I had more than what ended up on there for sure, but the ones that stick usually feel a bit more rounded. Like they have less holes and a full body. I was also trying to balance distinctiveness with moments that could flow together.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>What changed in the way of writing, recording, or producing on this album compared to previous recordings?<br><\/strong>Nothing much in the writing process. I think every song started from guitar, and in a way I think I&#8217;ve always dreamed of making something this intimate that unfolds from a starting point that pure. So I leaned in. There are a lot more live takes and first takes compared to other recordings. I also played all the instruments except for what&#8217;s on track 8.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Were there any songs that were particularly difficult to finish or let go of? Why?<\/strong><br>Yes. I think the ones that were difficult had more to do with the emotional baggage and less to do with anything technical.<\/p>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<iframe data-testid=\"embed-iframe\" style=\"border-radius:12px\" data-src=\"https:\/\/open.spotify.com\/embed\/album\/6NQTT3HiaAefZ8nzstjtgB?utm_source=generator&#038;si=b4fc33b8b13b42b9\" width=\"100%\" height=\"352\" frameborder=\"0\" allowfullscreen=\"\" allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" data-load-mode=\"0\"><\/iframe>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>What role did intuition and error play during the process?<br><\/strong>Everything.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Was the order of the songs intended as a narrative? How was the order decided?<br><\/strong>Yes, I&#8217;d say. It felt mostly about trying to decide where the holes in the story could be.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Which composers, musicians, bands, producers, and studios would you like to collaborate with in the future?<br><\/strong>Everyone all at once!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Photo by <a href=\"https:\/\/www.instagram.com\/kristencarrara\/\"><strong>Kristen Carerra<\/strong><\/a><\/em><\/p>\n\n\n\n<div style=\"height:57px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-f56f613f wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:120px\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<figure class=\"wp-block-image alignleft size-full is-resized has-custom-border\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"643\" height=\"643\" data-src=\"https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/09\/max.jpg?resize=643%2C643&#038;ssl=1\" alt=\"\" class=\"wp-image-218136 lazyload\" style=\"--smush-placeholder-width: 643px; --smush-placeholder-aspect-ratio: 643\/643;border-top-left-radius:300px;border-top-right-radius:300px;border-bottom-left-radius:300px;border-bottom-right-radius:300px;aspect-ratio:1;object-fit:cover;width:110px;height:auto\" data-srcset=\"https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/09\/max.jpg?w=643&amp;ssl=1 643w, https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/09\/max.jpg?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/09\/max.jpg?resize=12%2C12&amp;ssl=1 12w\" data-sizes=\"(max-width: 643px) 100vw, 643px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p class=\"wp-block-paragraph\"><strong>Max Helgemo <br><\/strong><em>Writes and records at home in Nashville and builds a 4-track app called <\/em>Blueprint<em>.<\/em><br><a href=\"https:\/\/www.instagram.com\/maxhelgemo\">instagram.com\/maxhelgemo<\/a><\/p>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>I think every song started from guitar, and in a way I think I&#8217;ve always dreamed of making something this intimate that unfolds from a starting point that pure. So I leaned in. There are a lot more live takes and first takes compared to other recordings. I also played all the instruments except for what&#8217;s on track 8.<\/p>","protected":false},"author":2641,"featured_media":218137,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"posts-nuevo","format":"standard","meta":{"_acf_changed":false,"cybocfi_hide_featured_image":"","_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[17849],"tags":[],"class_list":["post-218135","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interviews"],"acf":[],"mb":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Memory Prize - ERRR MAGAZINE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/errr-magazine.com\/english\/memory-prize\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Memory Prize - ERRR MAGAZINE\" \/>\n<meta property=\"og:description\" content=\"I think every song started from guitar, and in a way I think I&#039;ve always dreamed of making something this intimate that unfolds from a starting point that pure. 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