{"id":201638,"date":"2026-03-05T13:00:44","date_gmt":"2026-03-05T19:00:44","guid":{"rendered":"https:\/\/errr-magazine.com\/?p=201638"},"modified":"2026-03-05T13:00:48","modified_gmt":"2026-03-05T19:00:48","slug":"chida","status":"publish","type":"post","link":"https:\/\/errr-magazine.com\/english\/chida\/","title":{"rendered":"Chida"},"content":{"rendered":"<p><strong>How did this place come about and what made it different from the start?<\/strong><br><strong><a href=\"https:\/\/www.instagram.com\/chida.tj\/\">Chida<\/a><\/strong> was born from a vision that brings together design, nature, respect for everyone, and Mexican tradition. It began as a family business selling nieves de garrafa (traditional hand-churned ice cream), along with a desire to help decentralize specialty coffee shops in the city. Instead of giving up and closing our family business after five years, in 2020 we decided to bring Chida to life, keeping the ice cream on the menu and using it to sweeten our coffee-based drinks. <br><br>All of our suppliers are local businesses whose products are made naturally. We also strive to create a welcoming space\u2014for both customers and the team\u2014that breaks down discriminatory barriers, where anyone can feel welcome and be treated with the respect and warmth they deserve.\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"768\" height=\"1024\" data-src=\"https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Arco-que-ahora-conecta-al-segundo-piso-768x1024.jpeg\" alt=\"\" class=\"wp-image-201642 lazyload\" data-srcset=\"https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Arco-que-ahora-conecta-al-segundo-piso-768x1024.jpeg 768w, https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Arco-que-ahora-conecta-al-segundo-piso-225x300.jpeg 225w, https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Arco-que-ahora-conecta-al-segundo-piso-9x12.jpeg 9w, https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Arco-que-ahora-conecta-al-segundo-piso.jpeg 960w\" data-sizes=\"(max-width: 768px) 100vw, 768px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 768px; --smush-placeholder-aspect-ratio: 768\/1024;\" \/><\/figure>\n\n\n\n<p><strong>What part of the day, space, or creative process do those who work here enjoy the most?<\/strong><br>Sharing the space with chida people. Seeing them enjoy the drinks we prepare, the spaces we offer, and the support networks that slowly grow over time between the baristas and customers who eventually become friends.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"713\" height=\"1024\" data-src=\"https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Detalles-713x1024.jpeg\" alt=\"\" class=\"wp-image-201643 lazyload\" data-srcset=\"https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Detalles-713x1024.jpeg 713w, https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Detalles-209x300.jpeg 209w, https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Detalles-768x1102.jpeg 768w, https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Detalles-8x12.jpeg 8w, https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Detalles.jpeg 889w\" data-sizes=\"(max-width: 713px) 100vw, 713px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 713px; --smush-placeholder-aspect-ratio: 713\/1024;\" \/><\/figure>\n\n\n\n<p><strong>If someone is coming in for the first time, what should they not miss?<\/strong><br>From the menu: any drink that includes nieve de garrafa\u2014you won\u2019t regret it.\nFrom the space: visiting our second floor. Besides a spacious area with books, board games, and an outdoor terrace, you\u2019ll also find our friends and their projects there: <strong><a href=\"https:\/\/www.instagram.com\/acentofloreria\/\">Acento Florer\u00eda<\/a><\/strong> and <strong><a href=\"https:\/\/www.instagram.com\/asmith.artwork\/\">Alejandra Smith Art Studio<\/a><\/strong>.\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"683\" height=\"1024\" data-src=\"https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Latte-chida-683x1024.jpg\" alt=\"\" class=\"wp-image-201644 lazyload\" data-srcset=\"https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Latte-chida-683x1024.jpg 683w, https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Latte-chida-200x300.jpg 200w, https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Latte-chida-768x1151.jpg 768w, https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Latte-chida-1025x1536.jpg 1025w, https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Latte-chida-8x12.jpg 8w, https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Latte-chida.jpg 1366w\" data-sizes=\"(max-width: 683px) 100vw, 683px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 683px; --smush-placeholder-aspect-ratio: 683\/1024;\" \/><\/figure>\n\n\n\n<p><strong>What has been an interesting challenge that has made you rethink something about the project?<\/strong><br>The pandemic! We opened Chida in February 2020, and a month later what we all remember with terror happened. Forced to close our doors indefinitely\u2014with rent and bills still arriving\u2014we had to find alternatives to survive. We started taking orders through social media and delivering nieves de garrafa once a week by the liter or half liter\u2014and it worked! Our chida community rescued us with their purchases, affection, and good wishes, and little by little we found our way forward again.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"995\" height=\"1280\" data-src=\"https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Fachada.jpeg\" alt=\"\" class=\"wp-image-201650 lazyload\" data-srcset=\"https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Fachada.jpeg 995w, https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Fachada-233x300.jpeg 233w, https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Fachada-796x1024.jpeg 796w, https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Fachada-768x988.jpeg 768w, https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Fachada-9x12.jpeg 9w\" data-sizes=\"(max-width: 995px) 100vw, 995px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 995px; --smush-placeholder-aspect-ratio: 995\/1280;\" \/><\/figure>\n\n\n\n<p><strong>What influence, idea, or reference continues to shape the way you work today?<\/strong><br>The hope of creating a safe space amid all the chaos that can exist in the world. A place to enjoy small but necessary rituals like drinking coffee, eating dessert, soaking up some sunlight, reading a book, playing with your friends, buying flowers, taking a painting class, or simply stopping by to greet someone who will welcome you with a smile.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"6240\" height=\"4160\" data-src=\"https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Librero.jpg\" alt=\"\" class=\"wp-image-201647 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 6240px; --smush-placeholder-aspect-ratio: 6240\/4160;\" \/><\/figure>\n\n\n\n<p><strong>What place, project, or person has inspired you recently and why?<\/strong><br>We\u2019re inspired by people who fight for what\u2019s fair, who defend what is theirs, who move forward together and build community. For us, the social dimension is key\u2014not as a marketing tool, but as a way for everyone to live with dignity.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"819\" height=\"1024\" data-src=\"https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Representacion-del-equipo-819x1024.jpg\" alt=\"\" class=\"wp-image-201648 lazyload\" data-srcset=\"https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Representacion-del-equipo-819x1024.jpg 819w, https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Representacion-del-equipo-240x300.jpg 240w, https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Representacion-del-equipo-768x960.jpg 768w, https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Representacion-del-equipo-1229x1536.jpg 1229w, https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Representacion-del-equipo-1638x2048.jpg 1638w, https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Representacion-del-equipo-10x12.jpg 10w, https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Representacion-del-equipo-scaled.jpg 2048w\" data-sizes=\"(max-width: 819px) 100vw, 819px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 819px; --smush-placeholder-aspect-ratio: 819\/1024;\" \/><\/figure>\n\n\n\n<p><strong>If your space could invite someone to collaborate for a day, who would it be and what would you do together?<\/strong><br>We love collaborating on activist initiatives, especially social and environmental ones. We would invite anyone who wants to do something\u2014from organizing a collection drive to hosting a special fundraising event.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"683\" height=\"1024\" data-src=\"https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Apoyo-a-la-comunidad-LGBT-683x1024.jpg\" alt=\"\" class=\"wp-image-201649 lazyload\" data-srcset=\"https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Apoyo-a-la-comunidad-LGBT-683x1024.jpg 683w, https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Apoyo-a-la-comunidad-LGBT-200x300.jpg 200w, https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Apoyo-a-la-comunidad-LGBT-768x1152.jpg 768w, https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Apoyo-a-la-comunidad-LGBT-1024x1536.jpg 1024w, https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Apoyo-a-la-comunidad-LGBT-1365x2048.jpg 1365w, https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Apoyo-a-la-comunidad-LGBT-8x12.jpg 8w, https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Apoyo-a-la-comunidad-LGBT-scaled.jpg 1706w\" data-sizes=\"(max-width: 683px) 100vw, 683px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 683px; --smush-placeholder-aspect-ratio: 683\/1024;\" \/><\/figure>\n\n\n\n<p><strong>Is there an object, corner or detail of the place that has a story that few people know?<\/strong><br>The archway leading to the second floor has been with us since the beginning. Chida first opened with a small single-level space, and when we arrived there was a door we couldn\u2019t open because it led upstairs, which was rented by someone else. When we redesigned the space, we decided to keep the essence of that doorway by leaving the opening and framing it with an arch. What we never imagined was that four years later we would also rent the second floor\u2014and that same arch would end up connecting us to our own growth.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"3968\" height=\"5952\" data-src=\"https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/03\/Segundo-piso.jpg\" alt=\"\" class=\"wp-image-201651 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 3968px; --smush-placeholder-aspect-ratio: 3968\/5952;\" \/><\/figure>\n\n\n\n<p><strong>If this project were a city, a book, or a record, which would it be and why?<\/strong>\u00a0<br>If Chida were an album, it would be <em>Abrazo<\/em> from <a href=\"https:\/\/open.spotify.com\/artist\/72VywtXEoONiBLNu3ibGI7?si=tEuG7LZNRcqXQOcU5Oz5qg\"><strong>Silvana Estrada<\/strong><\/a>. If you play those songs inside the caf\u00e9, they fit perfectly: the warm colors, the shapes of the arches, the plants in every corner, the wood and clay. In her songs, Silvana blends love with protest, which also resonates with our values and goals.<\/p>\n\n\n\n<p><strong>Answers by <a href=\"https:\/\/www.instagram.com\/colibriesvuelan\/\">Sarah\u00ed Ponce V.<\/a>, co-founder of <a href=\"https:\/\/www.instagram.com\/chida.tj\/\">Chida<\/a><\/strong><\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Chida was born from a vision that brings together design, nature, respect for everyone, and Mexican tradition. It began as a family business selling nieves de garrafa , along with a desire to help decentralize specialty coffee shops in the city.<\/p>","protected":false},"author":8280,"featured_media":201641,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"places","format":"standard","meta":{"_acf_changed":false,"cybocfi_hide_featured_image":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[17851],"tags":[],"class_list":["post-201638","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cafeterias-y-panaderias"],"acf":[],"mb":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Chida - ERRR MAGAZINE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/errr-magazine.com\/english\/chida\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Chida - ERRR MAGAZINE\" \/>\n<meta property=\"og:description\" content=\"Chida nace pensando en dise\u00f1o, naturaleza, respeto para todxs y tradici\u00f3n mexicana. 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