{"id":200238,"date":"2026-02-16T11:08:06","date_gmt":"2026-02-16T17:08:06","guid":{"rendered":"https:\/\/errr-magazine.com\/?p=200238"},"modified":"2026-06-09T05:17:49","modified_gmt":"2026-06-09T11:17:49","slug":"salon-apache","status":"publish","type":"post","link":"https:\/\/errr-magazine.com\/english\/salon-apache\/","title":{"rendered":"Sal\u00f3n Apache"},"content":{"rendered":"<figure class=\"wp-block-image size-full\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1067\" height=\"1600\" data-src=\"https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/238A6802-2-2.jpg?resize=1067%2C1600&#038;ssl=1\" alt=\"\" class=\"wp-image-200250 lazyload\" data-srcset=\"https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/238A6802-2-2.jpg?w=1067&amp;ssl=1 1067w, https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/238A6802-2-2.jpg?resize=200%2C300&amp;ssl=1 200w, https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/238A6802-2-2.jpg?resize=683%2C1024&amp;ssl=1 683w, https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/238A6802-2-2.jpg?resize=768%2C1152&amp;ssl=1 768w, https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/238A6802-2-2.jpg?resize=1024%2C1536&amp;ssl=1 1024w, https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/238A6802-2-2.jpg?resize=8%2C12&amp;ssl=1 8w\" data-sizes=\"(max-width: 1000px) 100vw, 1000px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1067px; --smush-placeholder-aspect-ratio: 1067\/1600;\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>How did this place come about and what made it different from the start?<\/strong><br><strong><a href=\"https:\/\/www.instagram.com\/salonapache\/following\/\">Sal\u00f3n Apache<\/a><\/strong> was born from a desire to share Mexican craft done right. We wanted a cantina that honored tradition, but from a contemporary perspective.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The bar has always been the center. We\u2019re the only cantina\u2014probably the only space of its kind\u2014with a curation that is 100% Mexican clear distillates.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"597\" data-src=\"https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/Barra.jpg?resize=1024%2C597&#038;ssl=1\" alt=\"\" class=\"wp-image-200241 lazyload\" data-srcset=\"https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/Barra-scaled.jpg?resize=1024%2C597&amp;ssl=1 1024w, https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/Barra-scaled.jpg?resize=300%2C175&amp;ssl=1 300w, https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/Barra-scaled.jpg?resize=768%2C448&amp;ssl=1 768w, https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/Barra-scaled.jpg?resize=1536%2C895&amp;ssl=1 1536w, https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/Barra-scaled.jpg?resize=2048%2C1193&amp;ssl=1 2048w, https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/Barra-scaled.jpg?resize=18%2C10&amp;ssl=1 18w\" data-sizes=\"(max-width: 1000px) 100vw, 1000px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/597;\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>What part of the day, space, or creative process do those who work here enjoy the most?<\/strong><br>The space flows. It\u2019s designed to serve well and look good. When I asked the team, they all agreed on one thing: opening time. Preparing the stations, doing the briefing, adjusting details before opening the doors. It\u2019s that contained energy right before everything starts moving.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"873\" data-src=\"https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/238A6820.jpg?resize=1024%2C873&#038;ssl=1\" alt=\"\" class=\"wp-image-200242 lazyload\" data-srcset=\"https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/238A6820.jpg?resize=1024%2C873&amp;ssl=1 1024w, https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/238A6820.jpg?resize=300%2C256&amp;ssl=1 300w, https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/238A6820.jpg?resize=768%2C655&amp;ssl=1 768w, https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/238A6820.jpg?resize=1536%2C1309&amp;ssl=1 1536w, https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/238A6820.jpg?resize=14%2C12&amp;ssl=1 14w, https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/238A6820.jpg?w=1600&amp;ssl=1 1600w\" data-sizes=\"(max-width: 1000px) 100vw, 1000px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/873;\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>If someone is coming in for the first time, what should they not miss?<\/strong><br>A ranch-style bacanora water, the scallop tiradito, beef-fat-fried tongue tacos, and carne con chile with freshly made flour tortillas.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"5464\" height=\"8192\" data-src=\"https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/238A7379.jpg?resize=5464%2C8192&#038;ssl=1\" alt=\"\" class=\"wp-image-200246 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 5464px; --smush-placeholder-aspect-ratio: 5464\/8192;\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>What has been an interesting challenge that has made you rethink something about the project?<\/strong><br>People don\u2019t talk much about the effort behind opening a place. The process of getting to that moment was the biggest challenge: construction delays, labor issues, decisions that seemed endless. There were moments when we wondered whether it should even exist. But that very process made it clear how much we wanted it to happen. Today we enjoy it differently because we know what it took.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"4672\" height=\"7008\" data-src=\"https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/BGP01274.jpg?resize=4672%2C7008&#038;ssl=1\" alt=\"\" class=\"wp-image-200240 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 4672px; --smush-placeholder-aspect-ratio: 4672\/7008;\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>What influence, idea, or reference continues to shape the way you work today?<\/strong><br>Quality above all. In the product, the service, the experience, and the team\u2019s quality of life. Also in how we work. We\u2019d rather close the day feeling satisfied with the effort, not just the financial result. If the team is well, the space feels well\u2014and when that happens, the guest feels it too.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"4672\" height=\"7008\" data-src=\"https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/BGP01617.jpg?resize=4672%2C7008&#038;ssl=1\" alt=\"\" class=\"wp-image-200245 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 4672px; --smush-placeholder-aspect-ratio: 4672\/7008;\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>What place, project, or person has inspired you recently and why?<\/strong><br>We\u2019re deeply inspired by our own team. Each person lives different things outside the restaurant, but everyone shows up with willingness and attitude. That everyday consistency, that quiet commitment, is a real inspiration.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For this project, the reference has been very close: <strong><a href=\"https:\/\/www.instagram.com\/pelonvilla.est.1913\/\">El Pel\u00f3n Villa<\/a><\/strong> at the municipal market in Hermosillo; <strong><a href=\"https:\/\/www.instagram.com\/mariscoselwarana\/\">Mariscos El Warana<\/a><\/strong>near the airport; the classic cantinas of Mexico City; and my mom\u2019s traditional homemade Sonoran cooking. These are places and flavors that are part of our memory and the way we understand Mexico from the northwest.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"4672\" height=\"7008\" data-src=\"https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/BGP06991.jpg?resize=4672%2C7008&#038;ssl=1\" alt=\"\" class=\"wp-image-200248 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 4672px; --smush-placeholder-aspect-ratio: 4672\/7008;\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>If your space could invite someone to collaborate for a day, who would it be and what would you do together?<\/strong><br>It would be <a href=\"https:\/\/www.instagram.com\/elgalloaltanero\/\"><strong>El Gallo Altanero<\/strong><\/a>. To create a dialogue between bars: clear distillates, technique, and territory from two different regions.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"680\" data-src=\"https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/DSCF0599.jpg?resize=1024%2C680&#038;ssl=1\" alt=\"\" class=\"wp-image-200251 lazyload\" data-srcset=\"https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/DSCF0599-scaled.jpg?resize=1024%2C680&amp;ssl=1 1024w, https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/DSCF0599-scaled.jpg?resize=300%2C199&amp;ssl=1 300w, https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/DSCF0599-scaled.jpg?resize=768%2C510&amp;ssl=1 768w, https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/DSCF0599-scaled.jpg?resize=1536%2C1020&amp;ssl=1 1536w, https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/DSCF0599-scaled.jpg?resize=2048%2C1360&amp;ssl=1 2048w, https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/DSCF0599-scaled.jpg?resize=18%2C12&amp;ssl=1 18w\" data-sizes=\"(max-width: 1000px) 100vw, 1000px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/680;\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Is there an object, corner or detail of the place that has a story that few people know?<\/strong><br>My grandfather\u2019s cowboy hat on the bar shelf. It\u2019s nearly a hundred years old and has a bullet hole. It literally made it through.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"4672\" height=\"7008\" data-src=\"https:\/\/i0.wp.com\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/BGP01312.jpg?resize=4672%2C7008&#038;ssl=1\" alt=\"\" class=\"wp-image-200244 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 4672px; --smush-placeholder-aspect-ratio: 4672\/7008;\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>If this project were a city, a book, or a record, which would it be and why?<\/strong><br>The album <em>Acid<\/em> from <a href=\"https:\/\/open.spotify.com\/artist\/2h4ndKS2vRWeFLpq8ARu0D?si=dvZQb1DsSNujO2ERHiI67Q\"><strong>Ray Barreto<\/strong><\/a>. It has rhythm, character, and a raw yet elegant energy at the same time. A classic that always feels alive.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Answers by <a href=\"https:\/\/www.instagram.com\/effnavarro\/\">Fernanda Navarro<\/a>, co-founder and creative director of <a href=\"https:\/\/www.instagram.com\/salonapache\/following\/\">Sal\u00f3n Apache<\/a><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Sal\u00f3n Apache was born from a desire to share Mexican craft done right. We\u2019re the only cantina\u2014probably the only space of its kind\u2014with a curation that is 100% Mexican clear distillates.<\/p>","protected":false},"author":8197,"featured_media":200250,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"places","format":"standard","meta":{"_acf_changed":false,"cybocfi_hide_featured_image":"yes","_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[17458],"tags":[],"class_list":["post-200238","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-places"],"acf":[],"mb":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sal\u00f3n Apache - ERRR MAGAZINE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/errr-magazine.com\/english\/salon-apache\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sal\u00f3n Apache - ERRR MAGAZINE\" \/>\n<meta property=\"og:description\" content=\"Sal\u00f3n Apache nace de querer compartir lo mexicano bien hecho. Somos la \u00fanica cantina, y probablemente el \u00fanico espacio as\u00ed, con una curadur\u00eda 100% de destilados mexicanos blancos.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/errr-magazine.com\/english\/salon-apache\/\" \/>\n<meta property=\"og:site_name\" content=\"ERRR MAGAZINE\" \/>\n<meta property=\"article:published_time\" content=\"2026-02-16T17:08:06+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-09T11:17:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/errr-magazine.com\/wp-content\/uploads\/2026\/02\/238A6802-2-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1067\" \/>\n\t<meta property=\"og:image:height\" content=\"1600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sal\u00f3n Apache\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sal\u00f3n Apache\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/errr-magazine.com\\\/salon-apache\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/errr-magazine.com\\\/salon-apache\\\/\"},\"author\":{\"name\":\"Sal\u00f3n Apache\",\"@id\":\"https:\\\/\\\/errr-magazine.com\\\/#\\\/schema\\\/person\\\/75edf0ea477d65404357c36c7367ecd1\"},\"headline\":\"Sal\u00f3n Apache\",\"datePublished\":\"2026-02-16T17:08:06+00:00\",\"dateModified\":\"2026-06-09T11:17:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/errr-magazine.com\\\/salon-apache\\\/\"},\"wordCount\":588,\"image\":{\"@id\":\"https:\\\/\\\/errr-magazine.com\\\/salon-apache\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/errr-magazine.com\\\/wp-content\\\/uploads\\\/2026\\\/02\\\/238A6802-2-2.jpg?fit=1067%2C1600&ssl=1\",\"articleSection\":[\"Places\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/errr-magazine.com\\\/salon-apache\\\/\",\"url\":\"https:\\\/\\\/errr-magazine.com\\\/salon-apache\\\/\",\"name\":\"Sal\u00f3n Apache - 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