{"id":199453,"date":"2026-02-03T10:37:13","date_gmt":"2026-02-03T16:37:13","guid":{"rendered":"https:\/\/errr-magazine.com\/?p=199453"},"modified":"2026-02-04T14:36:58","modified_gmt":"2026-02-04T20:36:58","slug":"bajo-sombra","status":"publish","type":"post","link":"https:\/\/errr-magazine.com\/english\/bajo-sombra\/","title":{"rendered":"Bajo Sombra"},"content":{"rendered":"

How did this place come about and what made it different from the start?
<\/strong>Tras un largo recorrido en la industria de alimentos y bebidas y en el sector del caf\u00e9, en el camino naci\u00f3 la inquietud de tener un espacio en donde se impulsara el consumo de un buen caf\u00e9 \u2013ya en ese entonces denominado caf\u00e9 de especialidad de la tercera ola<\/em>\u2013 acompa\u00f1ado de m\u00fasica fuera de lo com\u00fan y comercial. Un espacio relajado y sin pretensiones fuera de lo cotidiano que ofrecen las zonas hype de la ciudad de M\u00e9xico. As\u00ed que nace nuestra barra en la colonia Narvarte, y la propuesta inicial que diferenciaba y que sirvi\u00f3 de inspiraci\u00f3n y que sigue hasta hoy en d\u00eda, fue la venta de discos en formato vinyl y la reproducci\u00f3n de \u00e9stos, siendo los pioneros en aquel entonces en fusionar estas dos pasiones. No pod\u00eda haber mejor combinaci\u00f3n.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

What part of the day, space, or creative process do those who work here enjoy the most?
<\/strong>Definitivamente el gusto por el caf\u00e9 y la m\u00fasica son esenciales para qui\u00e9n est\u00e1 detr\u00e1s de la barra sirviendo a los clientes y preparando bebidas. La ma\u00f1ana tiene su encanto al comenzar calibrando, poner unas canciones e ir entrando en mood al recibir los primeros rayos del sol sobre las tazas llenas de caf\u00e9. Las tardes son m\u00e1s relajadas: las pl\u00e1ticas convergen y la comunidad se hace presente para darle vida al espacio. Spot relajado para meditar y crear con sabor y ritmo.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

If someone is coming in for the first time, what should they not miss?
<\/strong>Cada quince d\u00edas o cada mes el caf\u00e9 en tolva va rotando para probar diferentes procesos y or\u00edgenes. Cualquier bebida a base de espresso es esencial. Tambi\u00e9n los filtrados de la casa que se perfilan para proponer lo mejor de cada grano o los caf\u00e9s invitados en donde ofrecemos filtrados de otras tostadoras. Todas las bebidas llevan un toque especial y nos encanta usar especias en varias de ellas, as\u00ed como los concentrados que elaboramos tambi\u00e9n. <\/p>\n\n\n\n

Algunas opciones dulces para acompa\u00f1ar son hechas en casa y otras como la panader\u00eda selecta de nuestra casa hermana, siempre tratando de ofrecer buenos productos e ingredientes.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

What has been an interesting challenge that has made you rethink something about the project?
<\/strong>Un emprendimiento por muy peque\u00f1o o grande que sea implica sacrificios. El punto est\u00e1 en saber qu\u00e9 tan dispuesto est\u00e1s a dejar a un lado cosas por sacar adelante tu proyecto. Pero cuando unes tus pasiones \u2013caf\u00e9 y m\u00fasica\u2013 todo fluye con m\u00e1s claridad. Y a\u00fan as\u00ed, surgen eventos como la pandemia en 2020 en donde todo se sinti\u00f3 vulnerable y se tuvieron que replantear varias cosas y adaptarse para salir adelante con m\u00e1s ganas y ser mejores primero que nada con uno mismo y aprovechar que se sigue con salud para seguir procurando un espacio para toda la comunidad.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

What influence, idea, or reference continues to shape the way you work today?
<\/strong>Falta mucho por hacer en el campo mexicano para tener mejores procesos y pagos m\u00e1s justos a los productores de caf\u00e9. Creo que a\u00fan falta m\u00e1s difusi\u00f3n y educaci\u00f3n de todos en el sector y el gremio para poder mejorar trazabilidad y procesos. Por esto, aportar un granito m\u00e1s de caf\u00e9 nos sigue impulsando para seguir adelante y en donde la capacitaci\u00f3n continua es importante tambi\u00e9n. <\/p>\n\n\n\n

Tambi\u00e9n hace tres a\u00f1os se dio la oportunidad de tener una barra m\u00e1s en un espacio especial para nosotros en la colonia Cuauht\u00e9moc<\/strong><\/a>, lo cual nos motiva a generar nuevos proyectos.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

What place, project, or person has inspired you recently and why?
<\/strong>Vivimos en un mundo donde todo sucede r\u00e1pido, todo caduca en un d\u00eda, las redes sociales nos invaden, y cuando viste algo ya no est\u00e1 de moda. Hace falta tener una pausa y observar a nuestro alrededor, a la gente, a la naturaleza, las monta\u00f1as, el cielo. La inspiraci\u00f3n puede venir del evento m\u00e1s inimaginable, y mientras te transmita algo est\u00e1 hecho con honestidad y con el coraz\u00f3n o alma. Arte, ya sea m\u00fasica, libros, pintura, expresiones del ser humano en su momento creativo. El campo, la finca, y las monta\u00f1as son fundamentales.   <\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

If your space could invite someone to collaborate for a day, who would it be and what would you do together?
<\/strong>Ser\u00eda interesante invitar a los productores de caf\u00e9 y que ellos preparen o hablen de sus procesos a todos los clientes. La labor en campo sigue estando poco valorada.<\/p>\n\n\n\n

Y si se hubiera tenido la oportunidad de invitar a famosos de la m\u00fasica, definitivamente Bach<\/strong><\/a>, Mozart<\/strong><\/a>, David Bowie<\/strong><\/a> and Leonard Cohen<\/strong><\/a> por mencionar algunos. El simple hecho de verlos entrar y sentarse a tomar un caf\u00e9 mientras programan m\u00fasica o se ponen en modo creativo ser\u00eda sublime.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Is there an object, corner or detail of the place that has a story that few people know?
<\/strong>En la barra matriz tenemos un mural en donde hay unos ojos dibujados que son representativos de la banda Siouxsie and the Banshees<\/strong><\/a> que siempre ha sido inspiraci\u00f3n y parte del soundtrack personal y del espacio. Casi nadie logra identificar o darse cuenta de ellos pero est\u00e1n ah\u00ed como gusto personal. <\/p>\n\n\n\n

Tambi\u00e9n tenemos el muro de los discos de vinyl que muchos piensan que solo es decoraci\u00f3n pero est\u00e1n a la venta. As\u00ed como objetos diversos que van y vienen y algunos se vuelven parte del espacio pues hasta nos identifican por ellos en ocasiones.<\/p>\n\n\n\n

En nuestra otra barra en la Cuauht\u00e9moc se ve por ah\u00ed al jefe, que es nuestro gatito host que encanta a todos con su nobleza y cari\u00f1o, se llama Domin\u00f3 y es ya emblema del caf\u00e9 y de la colonia.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

If this project were a city, a book, or a record, which would it be and why?
<\/strong>Definitivamente el proyecto no podr\u00eda ser o estar en otra ciudad m\u00e1s que en la ciudad de M\u00e9xico, tan diversa y tan rica en tradici\u00f3n y cultura y moderna a la vez, con propuestas diferentes todos los d\u00edas y eventos de todo tipo que convergen con el caos diario.<\/p>\n\n\n\n

Si fuera un libro ser\u00eda 1984<\/strong><\/a><\/em>: aparte de ser una obra maestra, creemos en la libertad como individuos y estamos en contra del control absoluto en cualquier \u00e1mbito y de gobiernos opresores.

Y disco ser\u00eda The Rise and Fall of Ziggy Stardust and the Spiders From Mars<\/strong><\/a><\/em>: ecl\u00e9ctico, atrevido, inspirador, provocador y que no sigui\u00f3 normas. A veces somos todo eso.<\/p>\n\n\n\n

Respuestas por Pablo Ch\u00e1vez, socio fundador y tostador.<\/strong><\/p>","protected":false},"excerpt":{"rendered":"

The initial, distinctive proposition that served as inspiration and continues to this day was the sale and playback of vinyl records, making them pioneers at the time in merging these two passions. There couldn't have been a better combination.<\/p>","protected":false},"author":8165,"featured_media":199458,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"places","format":"standard","meta":{"_acf_changed":false,"cybocfi_hide_featured_image":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[17851],"tags":[],"class_list":["post-199453","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cafeterias-y-panaderias"],"acf":[],"mb":[],"yoast_head":"\nBajo Sombra - ERRR MAGAZINE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/errr-magazine.com\/english\/bajo-sombra\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bajo Sombra - ERRR MAGAZINE\" \/>\n<meta property=\"og:description\" content=\"La propuesta inicial que diferenciaba y que sirvi\u00f3\u00a0de inspiraci\u00f3n y que sigue hasta hoy en d\u00eda, fue la venta de discos en formato vinyl y la reproducci\u00f3n\u00a0de \u00e9stos, siendo los pioneros en aquel entonces en fusionar estas dos pasiones. 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